Huawei bags international, local brand of excellence

Samantha Crous Regional Director for the Top Employers Institute Africa, and Rani Moodley SR HR Manager – Recruitment.
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(Last Updated On: 2016-10-21)

Following the global ICT leader rose on Interbrand’s 2016 Best Global Brands list in the same month, Huawei Technologies South Africa again has been recognized as a 2017 Top Employer.

For the first time this year, Huawei Technologies was awarded the Top Employers South Africa 2017 certification, at a dinner held at the Sandton Convention centre in Johannesburg on the 13th October 2016.

Huawei is among 164 organisations in Africa, from 32 countries between 23 sectors to be awarded. In South Africa, Huawei is rated in the Top 100 Top Employers. “Huawei has been striving for excellence in the ICT sector on both the international and local environments. It prides us for the Huawei brand to speak for itself through various independent researches,” said COO of Huawei South Africa, Christina Naidoo.

The Top Employers Institute conducted a comprehensive independent research which revealed that Huawei Technologies provides exceptional employee conditions. This is through nurturing and developing talent throughout all levels of the organisation and has demonstrated its leadership status in the HR environment, always striving to optimise its employment practices and to develop its employees. The Top Employers certification is awarded to organisations that achieve the highest standards of excellence in employee conditions, HR processes and standards. The first step in the certification process is a company’s participation in the HR Best Practices Survey: a comprehensive analysis of the Human Resources environment. This research critically assesses HR management and employee conditions within the organisation. Following validation and an external audit, performance scores are rated against an international standard. Only employers that achieve the required level qualify for certification.

The Top Employers Institute assessed Huawei Technologies South Africa’s employee offerings on the following criteria: Talent strategy; Workforce planning; On-boarding; Learning and development; Performance management; Leadership development; Career and succession management; Compensation and benefits.

Earlier this month, According to Interbrand, “Huawei is once again a highlight in the 2016 Best Global Brands report released by Interbrand. Its brand value, approximated at USD $5,835 million, increased by 18% compared to a year ago. In Interbrand’s annual report, it is also one of the fastest rising brands in the technology sector, climbing from #88 to #72 in ranking. Huawei’s significant progress stems from the belief that customers always come first, and the persistence in providing value-driven products and services. Through its brand campaign, Huawei illustrates how innovative ICT products, services and solutions can build a better connected world. In particular, the brand is currently enjoying rising awareness in Europe, a key market for the brand’s carrier and enterprise businesses, as well as its aggressive expansion and innovations in the consumer space. This year, Huawei has launched a series of products that have raised its profile. Huawei has been a leader in China for some time, and now has begun to establish a global strategy presence.”

“Our improved Interbrand ranking validates Huawei’s strategy of focusing on delivering groundbreaking technologies to meet our customers’ needs and desires. The Huawei brand is increasingly recognized and appreciated by consumers around the world,” said Glory Zhang, Chief Marketing Officer of Huawei Consumer Business Group. “Huawei maintains a careful balance of being a bold innovator as well as a rising challenger in the global market, and we have seen success out of our focus on R&D, product quality and customer satisfaction.”



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